360° HIV

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Client

Janssen

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With Kontrast Communication

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Research-driven Pharma Company Janssen asked to develop a comprehensive brochure designed to explain to HIV positive people and their relatives what exactly HIV is and how the affected body reacts to infections. The brochure´s aim is to make patients learn to understand their illness and to answer questions – always at eyelevel, in a cooperative way. The information is designed to help them living with HIV and maintaining a positive attitude towards the future.

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Stephanie Olschefski

stephanie@olschefski.com